We aim to deliver success stories across sales, PR and brand management that changes the game in an ever-evolving tourism industry.

Around 2010, tourism brands sourcing from India were looking for a professional organization with corporate backing in terms of finances, policies and infrastructure offering them a 360 degree service offering, including creative solutions, PR, marketing, sales and media buying.

Blue Square Consultants was born to bridge this gap, with a simple philosophy of bringing best practices to India and combining this with market-specific strengths such as local relationships, trade awareness, market intelligence and customization.

For over eight years, Blue Square Consultants have worked with some of the biggest names in the Indian travel industry, currently servicing Six NTOs and three hospitality chains various DMCs, cruises and airline. We are a team of 30 seasoned professional with a combined experience of over 175 years.

Blue Square Consultants's Work

Blue Square Consultants's Leadership

lubaina BSC

Lubaina Sheerazi

Chief Operating Officer at Blue Square Consultants

With a career spanning over two decades, Lubaina plays to her strengths, the in-depth knowledge & intricacies of the outbound travel market in destination positioning that would bring in long term benefits. She has garnered her hard-won experience by successfully launching and revitalizing destinations & brands in the Indian market.

Lubaina has led and inspired team on multiple projects, and mentored the careers and lives of countless professionals. A prominent and known face in the Indian tourism industry, Lubaina has delivered significant speaker notes & insights about the trends and future of the Indian travel and tourism market at industry forums.

“If you are not in India already, you ought to be! India is undoubtedly the source market of the future and will witness exponential growth in the coming years. But the market is also equally complex and extremely diverse. Allow us to navigate you through the complexity and establish your business in India”

- Lubaina Sheerazi

Let's talk about your upcoming projects. Contact Us